Dani Martin group leader El canto del loco, and his companions, are the protagonists of the new campaign of Converse that this year celebrates its centenary. On the occasion of its success Slippers, What better image than this young man who has just launched his spectacular album People.
The global campaign will be held in more than 75 countries and in Spain we can see it starting this month. The campaign commemorates the centenary of Converse through past and present icons that fit this brand. Along with the Spanish players, characters appear as James Dean, Sid Vicious, Billie Joe Armstrong, MIA, Joan Jett or Hunter S. Thompson, among others.
The firm leverages this birthday tribute to several characters, reissuing historic models that make it clear that signing goes far beyond their mythical All Star.
Highlights of the collection 1Hund Red, with a red buttonhole as distinctive as a tribute to the fight against AIDS in Africa. The line rock ‘n’ roll It is a limited edition pieces inspired by great icons of music: excerpts from the diary of Kurt Cobain (courtesy of the widow Courtney Love), covers the Grateful Dead or Jim Morrison, which decorate the most sought after by the mythomaniacs models.
Their models retro and vintage, We have to add designs that have collaborated Carlos Diez and John Varvatos, that you have designed models with technological fabrics and truly amazing textures.